Cedar’s experience covers all key consumer sectors.
Over the years, Cedar has assisted international clients in the consumer electronics and consumer durable sector in entering major developing markets and improving business operations. Successes have included assisting Whirlpool in entering the two of the largest emerging markets – India & China. Cedar understands all key aspects of this business – product strategy, component sourcing, plant location selection, inventory management, marketing, sales & distribution.
We have also worked with a number of global firms in assessing opportunities for range of Fast Moving Consumer Goods (FMCG) in Food & Beverage, and Personal Care. Multiple mandates for Sara Lee on assessing global market opportunities and select acquisitions for them are some examples.
Our experience with select Fashion brands has included global market strategies, and the development of transformation business strategy using the Balanced Scorecard framework.
Many consumer firms will need to re-align their supply chains this year. Over dependence on China may need them to move sourcing to countries like India. Even so-shore in home country.
The new industrial revolution is here and its Digital. Those firms that are over-dependent on brick-and-mortar channels will find that their survival is doubtful. Our experience in developing a breakthrough digital/on-line strategy could make the different between survival and success.
2020 is going to be a transformational year, both externally and internally. Put our 30 year experience to use.