Strategy Formulation

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In view of the significant global market opportunities and challenges, clients are seeking to become "strategy focused organizations". More importantly, the challenge is not to have the 'best strategy' but a customized effective strategy that can be implemented and executed successfully.

Cedar has over two decades of strategy formulation experience in assisting clients globally in developing implementable strategies, using the world-renowned Balanced Scorecard framework. Cedar develops a comprehensive strategy covering all four critical perspectives – a financial strategy that meets shareholder expectations, a customer strategy that helps achieve financial objectives, an internal process strategy that ensures that customer expectations are met or exceeded, and an organizational and information technology strategy that ensures the clients excels in key processes and in the delivery of the overall strategy.

Furthermore, Cedar's methodology includes a detailed internal analysis. It innovatively summarizes the strategy in a Strategy Map showing the cause and effect between the strategic objectives, and more importantly concluding on the quantitative and qualitative impact the enhanced strategy will have on the client's performance.

Assignments are completed on a fast track basis, building consensus along the way, without disrupting operations. Besides formulating strategy, Cedar helps clients effectively manage the execution of the strategy, using its distinctive project management tool PRISM in a two-phase module. Strategy formulation programs can be enterprise-wide and/or focusing on specific business units.

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Standard Chartered
Deutsche Bank
Emirates NBD
Dubai Islamic Bank
BNP Paribas
RBL Bank
Royal Bank of Scotland

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